Values-based investing is changing the way people invest, allowing individuals to build financial security while supporting good causes. From sustainable power portfolios to companies championing diversity, ethical investments combine profits with principles. Individuals no longer have to compromise between earnings and ethics – the rise of ESG (Environmental, Social, and Governance) criteria has made it possible to do both, supporting businesses that focus on green practices, equity, and accountability.
What’s behind this change? More investors are understanding how their investments shape the world. ESG-aligned portfolios now span various industries, including clean energy innovations, medical advancements, and learning programs. Tools such as Nutmeg and Wealthify even provide ready-made ESG investment options, making sustainable finance accessible to beginners. These funds have also performed competitively, proving that doing good can deliver impressive returns.
The growth of values-based portfolios is motivating firms to prioritize sustainability, realizing it affects their funding potential. As a result, organizations are increasingly open about their practices, creating a win-win for investors finance careers and society. Ethical investing is no longer limited to a small audience; it’s a significant shift in financial planning, showing that returns and values can coexist.